Yesterday I gave a short presentation at the Hogeschool van Amsterdam about the possibilities to use mobile media for a food awareness campaign by FairFood. Students have to design and develop a campaign involving the mobile phone for the ‘Green Dot’ award (a sustainable alternative to the Golden Dot award by the HvA’s Instituut voor Interactieve Media). I focussed on the location-based possibilities of mobile phone.
Below the files (mostly in Dutch):
090210_hva_mdelange01.pdf – Some slides about campaigning + technical aspects of the mobile phone
090210_hva_mdelange02.pdf – Some slides about locative media