Posts Tagged ‘Identity’

Phone brand tells who you are?

Thursday, April 5th, 2007

pica

Source - via Textually.org.

A study by Nielsen Media Research suggests that the type of phone you wear says something about your personality:

What your mobile phone says about you:

Nokia

  • Family-minded
  • Middle aged managers
  • Balance seekers
  • Health conscious

Motorola

  • Fashion conscious
  • Under 24
  • Fun seekers
  • Individualistic

Sony Ericsson

  • Ambitious young men
  • Professionals
  • Success driven
  • Individualistic

LG

  • Favourite of mums
  • Stay-at-home parents
  • Success driven
  • Harmony seekers

Samsung

  • Young women
  • Career focused
  • Success driven
  • Fun seekers

Whatever your opinion about such research (what do you mean LG is both for “stay at home parents” and “success driven”?), most telling are the comments by readers. The majority of commenters think it is utter crap to see a communications device as part of your identity. They think it is rather sad to judge someone based on what he uses for calling.

They seem to miss the point of the article, however, that your mobile says something about you, even if you do not choose them consciously. These kinds of articles do raise the interesting view that even though we all despise being easily identifiable by the brands we use, we nevertheless are continuously making choices (yes, also subliminally) and rationalize them as ‘functional’ (like the guy who says he always buys Nokia so that he doesn’t have to relearn navigation from scratch). The interplay of brands and identities, of marketing/production and consumption, is far too complicated to just push research like this aside as nonsense…

Mobile phones on last journey…

Thursday, March 8th, 2007

Dutch newspaper De Telegraaf has an article about environmental problems that arise because of people putting mobile phones and other gadgets like iPods in the coffin of their bereaved. Head of the Dutch gravediggers association Pauline Harmsen is quoted saying:

“Surviving dependants often think those items really belong to the deceased. But they don’t think about the materials in the devices which are bad for the environment”.

What will our great-great grandchildren think about those strange ‘ritual items’ found scattered everywhere in the earth, and dated with great precision to a definite period in the beginning of the third Millennium?

via: nu.nl

Joe showing his handset

Thursday, December 14th, 2006

KABLOG
kablog-j2me 2.0.8 for Nokia6233

This is an older pic shot in Jos. I was out on Ahmadu Bello way talking to some people selling all kinds of addon items for mobile phones. Joe here was very fond of his very small handset. Before this one he owned 2 earlier models.